–Michael Wirtz, Baltimore, Md.
Christine’s Answer: “Hi Michael, thanks for writing in to ask a great question! Volumes could be written about how to choose the best Social Media site to be on (and most likely have!), so I’ll cover the highlights for you here. If you want personalized guidance about your situation, please click here to contact me.
Simply put, the best Social Media site for you to be on is the one that helps you accomplish your goals.
What does that mean?
It means, for example, if you’re a business owner/entrepreneur and your market and audience are men who are interested in technology, you want to be sure to be on Google+.
On the other hand, if your audience is women … you want to be sure to be on FaceBook, Instagram and Pinterest.
The goal is to be where your audience is most receptive to what you share. And each site has its own language, which another volume in itself!
To give you further examples, if you’re an employee looking to network within your industry or find your dream job, LinkedIn is absolutely where you want to be … also if you’re a business owner looking to interact with a local and global professional audience.
And if you’re a local or global business, you’ll want to be on Twitter as well.
Now, there are also strategies to make the most of your Social Media efforts … and if you want to know more I can help you with that (click here to contact me).
For all businesses, consider being on Yelp and Foursquare, depending on who your audience is.
And finally, be on YouTube to build your personal and business brand.
Again, these are a few of the sites you’ll want to consider, depending on who your best audience is and how much effort you want to invest in your Social Media results.
Have fun and keep me posted on your progress!”