LinkedIn customer service confirmed for me that you can even make your updates public on LinkedIn…which is good news for entrepreneurs and business owners who want to increase their visibility!
Here’s how to do it in 3 easy steps:
Step 1: From your home or profile page, click in the status update field to expand it as I’ve done in the screenshot, above.
Step 2: Choose one of the three options from the drop down menu that appears:
- * LinkedIn + Twitter
- * Connections
Step 3: Depending on the goal of your update or being on LinkedIn, choose how you want to share your updates.
For example, if you want to grow your network and your list on LinkedIn choose the LinkedIn option to make any update public on LinkedIn. This means it would be shared with the entire LinkedIn network! So those who aren’t connected with you, if they viewed your profile, would be able to see that post.
Or if you want to cultivate a relationship with just your Connections, choose that option. This is a good option if you want to offer them something special, like a preview of something soon-to-be-released. This allows you to offer preferred access to your contacts.
On the other hand, if you want to share an update with the largest audience, share it with LinkedIn + Twitter. This will share it with the entire LinkedIn network, as well as your Twitter followers.
BONUS VISIBILITY TIP: Include a keyword hashtag so that Twitter users who are following your topic see your update in their feed. For example, I use #LinkedIn.
If you want more details on how to quickly and easily get better results from LinkedIn, click here to schedule your complimentary LinkedIn Results strategy session with me to explore that and to find out what you can do to have a results breakthrough. I have a limited number of appointments available and request that only people who are serious about dramatically increasing their results on LinkedIn schedule a time to talk.
QUESTION: How are you using your LinkedIn status updates to increase your visibility? Which posting option do you use most? Please join in the conversation below!