Why is does it matter?
It matters because it means there’s never been a more important time to manage your professional identity and relationships, and LinkedIn’s making it even easier with a new integration with WeChat.
For those of you reading who are unfamiliar with WeChat, WeChat is the world’s fastest growing social app, bringing together messaging, social and gaming features all within one interactive platform.
Starting today with WeChat 5.4 for Android, you can link your LinkedIn account to your WeChat account to make it easier to see which of your LinkedIn connections are on WeChat already, and which you’d like to invite to join.
Here’s how to do it in two simple steps:
1. If you don’t already have it, download the WeChat app onto your phone from the Google Play Store.
2. From within the WeChat app, simply select “Add Contacts” from the menu, then “Mobile & Other Contacts”. From there you will see the option to add your LinkedIn contacts.
Note: I tried it today and, after entering my LinkedIn account information, got the message that the webpage is not available…the new feature hiccups should resolve soon. 😉
LinkedIn enabled the ability to link your WeChat and LinkedIn accounts in China earlier this year, and is now making it possible for members around the world to take advantage of this integration. LinkedIn knows that the professionals do business around the globe and with this global WeChat integration, it’s now easier than ever to connect, communicate and network with others professionals you care about.
As an added bonus, linking your accounts will enable you to weave your professional identity on LinkedIn into your presence on WeChat. Once you’ve added LinkedIn to WeChat, other members will be able to access your LinkedIn Profile from your WeChat profile, via a new LinkedIn namecard that appears on the WeChat profile page. This is what you need to know about the integration and why it’s important.
By using the LinkedIn namecard inside WeChat, you will now be able to share your professional identity with your WeChat friends, colleagues or potential business partners, and to invite them to connect with you on LinkedIn. This gives you one more way to expand your network on and off of LinkedIn. Meanwhile, by scanning the WeChat QR code in your LinkedIn connections’ contact info section, you can connect with them on WeChat without having to log out of one account or log into another.
LinkedIn will collaborate more with WeChat to continue expanding the ways you can grow your professional presence across both platforms.
If you want more details on how to quickly and easily get better results from LinkedIn, click here to schedule your complimentary LinkedIn Results strategy session with me to explore that and to find out what you can do to have a results breakthrough. I have a limited number of appointments available and request that only people who are serious about dramatically increasing their results on LinkedIn schedule a time to talk.
Question: Do you use WeChat? What do you think about the new integration with LinkedIn? What else would you like me to write about for you? Please let me know in the comments below.
Marketing mentor Christine Hueber teaches business owners and entrepreneurs around the world how to create and manage profitable LinkedIn marketing that easily gets them more clients. Click here for her FREE report “Top 10 LinkedIn Success Secrets for Entrepreneurs.”
Adapted from the LinkedIn Blog.