Because on your LinkedIn profile, your summary is one of the sections that has center stage and can be seen by anyone online on your LinkedIn public profile.
So what can you do to leverage your LinkedIn summary and really get the most from it to improve your LinkedIn results?
Here are some quick tips on how you can do that…
LinkedIn Summary Tips: Your Opportunity To Share Your Value
As I mentioned above, your summary section is highly visible and one of the several places on your profile where you get to share your value.
Used effectively, your summary allows you to position yourself, engage and detail how you’ll benefit your reader, share your credibility and invite them to take the next step with you.
BONUS TIP: Be sure to make it compelling AND scan-able so it’s easy for your Ideal Client to say “YES!” to your offer.
Note: It’s not a cover letter or bio.
Think of your summary as a mini-sale page.
It is your opportunity to share, using keyword-rich phrases, how you benefit your Ideal Clients and lead them to deepen their relationship with you.
If you’re interested in more details on how to get better results from LinkedIn, click here to qualify your complimentary LinkedIn Results strategy session with me to explore that. You’ll find out what you can do to have a results breakthrough. Since I have a limited number of appointments available, I request that only people who are serious about dramatically increasing their results on LinkedIn apply for a time to talk.
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