How can you effectively marketing yourself on your LinkedIn profile in the Additional Information section?
Make the most of your interests and groups!
For your interest list, you want to again make it compelling, easily scan-able and keyword-rich, as with the other lists I’ve mentioned in my previous posts here.
BONUS TIP: Keep the keyword search results unique to you by using a symbol rather than a comma between your keywords. Why? Otherwise, every LinkedIn member with that keyword also appears in the search results!
For your Groups and Associations, you want to use them to further reinforce that you are the expert in your field and provide value to your Ideal Clients.
Please see my profile for examples.
For my secrets to creating an effective LinkedIn Social Media Marketing Groups strategy, please use the search box at the upper right of this page.
Your next step?
Take 5 minutes right now and verify that your profile follows my recommendations…and make the changes from the right now.
Easy? What are your thoughts?