I was on a great blog success call last night, courtesy of Liz Lynch, author of Smart Networking: Attract a Following In Person and Online.
Liz talked for over an hour with Denise Wakeman, Business Blogging & Online Marketing Advisor, and a specialist at boosting online visibility to create traffic, leads, clients and opportunities, who shared her 5 business blog success tactics.
Denise believes our online success is based on viewing our blog as our online hub.
To optimize the SEO of your blog, Denise recommends writing keyword-rich posts. And post frequently so your content is seen as fresh and the SEO ranking is high.
The first tactic is content. Use your post to showcase your expertise, encourage your readers to subscribe/follow your blog, have a call to action to engage your reader and use the 4 E’s: Educate, Entertain, Engage and Enrich. Write the post informally, like an email – it’s a conversation between you and your reader.
Use your clients’ questions as inspirations for your blog posts.
I’ll post more tactics – including Time Management, Attracting Traffic, Listening and Evaluating — in the next few days, so subscribe or follow my blog by clicking on the blue follow button on the right.
To your continued success!
Christine Elisabeth von Malsen Hueber
Your Exclusive Social Networking Strategist & Business Management Solutions Expert
+1 530.582.8091 Direct
P.S. If you’d like Denise to review and optimize your blog, click here.
P.P.S. Please let me know what you think of this post by commenting below. Was it useful … was the information I shared valuable to you? What would you like to read about next? Thanks!